Just Love Coffee Franchise’s Multiple Differentiators Create Strong Brand Value

by | Buying a Franchise, Coffee Franchise Opportunities, Featured, Just Love Franchise News

A compelling food offering and highly curated coffees allow Just Love to stand out in the crowded, white-hot coffee franchise landscape

There is a big difference between being on-trend and trendy. In the coffee franchise world, “trendy” often translates to a focus on style more than substance. But consumers crave authenticity, and that’s why Just Love Coffee franchise owners are seeing their businesses grow.

“Just Love offers the opportunity to operate a business that satisfies the coffee purist, because it’s bean-centric,” explains David Sparks, Franchise Sales Manager. “And it’s a brand that has created a dynamic, all-day food offering, all within a physical space that’s warm and inviting.”

Just Love Coffee franchise cup of coffee

Coffee is first and foremost

Many coffee franchises in the market are built around specific offerings, often sugar-heavy drinks using the same bean blend — same taste, any location. That doesn’t remotely compare to the expertise that Just Love Coffee franchise owners can bring to the table.

“If someone wants a flavored latte, you can get that created in multiple ways at Just Love,” Sparks explains. “We have the different milks and add-in’s, so there are options. The coffee purist, or even someone who’s a more casual coffee drinker, is able to play and customize their beverage. They learn quickly that Just Love is serious about coffee, and that builds loyalty.”

Food program enhances visibility

At the same time, Just Love Coffee franchises stand out because of a unique food offering that’s far more than “grab and go” pastries and desserts, yet remains approachable for customers and affordable for owners.

“If you go into most chain coffee shops, you have very few food choices. You rarely ever find a breakfast menu, for instance. A Just Love Coffee franchise offers a diverse, fresh menu all day long, which draws in more business while also creating another revenue stream. And with the continued rise of third-party delivery services, being able to offer both food and coffee beverages means even more revenue for Just Love franchise owners.”

After the launch of two successful locations in Brentwood, Tennessee, and Nashville, one of the hottest cities in the nation, Just Love Coffee is primed for expansion in 2019. Led by an executive team with proven experience in growing franchise systems, Just Love Coffee & Eatery is an ideal investment for both new and experienced entrepreneurs who want to get in on the ground floor of the most exciting business opportunity in the $12 billion U.S. coffee shop industry.

Ready to open a Just Love Coffee franchise?

For in-depth details about the Just Love Coffee franchise opportunity, download the free franchise report. You also can learn more by visiting our franchise research pages.

Ebook cover: 10 Must-haves When Hiring a Franchise Marketing Agency

Download our Free E-book!

The Amazing potential of the Coffee Franchise industry

Learn about the coffee cafe industry and what sets us apart from the competition

Prepare your Coffee Shop Business Plan for 2023

Are you a coffee lover who wants to put your passion to good use and open your own coffee shop? Entrepreneurship is not always easy, but it definitely helps when you love what you do. Coffee shops can be community staples, providing much-needed caffeinated beverages...

What Makes a Good Coffee Shop Business Model?

Coffee shops are attractive to investors because the coffee shop business model is frequently a simple one that has a quick return on investment, and is incredibly scalable. The downside to that is the competition is fierce, it’s a very saturated industry, and it can...

Find Your Place in the Coffee Shop Industry

Whether it’s a morning pick-me-up, a cure for the afternoon lull, or a way to keep the night going after dinner -- people love their coffee. As an aspiring entrepreneur, I’m sure you can relate. Did you know that according to the National Coffee Association, 62% of...