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Just Love Coffee Franchise Owners Opting for Multiple Locations

Just Love Coffee Franchise Owners Opting for Multiple Locations

Willingness to grab additional markets from the outset indicates enthusiasm for the brand and commitment to establishing a strong regional footprint

Multiple unit coffee franchise

One of the best indicators of a franchise brand’s strength is the size of the multi-unit ownership pool. As the thinking goes, if someone is interested enough to buy more than one location at the outset, or to quickly expand into a second location and beyond, the brand is on very solid footing.

Consider, then, that one-third of Just Love Coffee franchise owners have plans to open at least two locations — and they arranged to have that expansion capability locked in from the outset. Given the relative newness of the franchise, that’s a remarkable number.

Opportunity to control a wider area

For franchise owner Thomas Scott, who has two Just Love Coffee locations in the greater Nashville metro area and soon will bring a third online in nearby Spring Hill, Tennessee, it’s good economics.

“For me, it was about scale,” Scott explains. “I purchased two existing locations at once, and I knew that if they performed well, I would want to expand my footprint. Nashville is a rapidly growing community, as is all of Middle Tennessee. By taking additional markets on early, and then making plans to build them out over time, I was able to create a much more comprehensive strategy for growth while also protecting my market share.”

Markets offer solid expansion opportunities

Being able to have that kind of flexibility within a given market is important to entrepreneurs as they look to starting a coffee business, adds D.J. Smith, Marketing Director.

“People who decide to open a Just Love are excited about the concept and get what a different kind of specialty coffee venue this is,” he says. “They are eager to get the doors open on that first location, and at the same time, they want to think ahead about a second or third site. Our territories are designed so that owners have a very strong voice in where, and when, Just Love Coffee franchises appear in their community.”

After the launch of two successful locations in Nashville and Brentwood, Tennessee, one of the hottest cities in the nation, Just Love Coffee is primed for expansion in 2019. Led by an executive team with proven experience in growing franchise systems, Just Love Coffee & Eatery is an ideal investment for new and experienced entrepreneurs who want to get in on the ground floor of the most exciting business opportunity in the $12 billion U.S. coffee shop industry.

Ready to open a Just Love Coffee franchise?

For in-depth details about the Just Love Coffee franchise opportunity, download the free franchise report. You also can learn more by visiting our franchise research pages.

Just Love Menu’s Unique Appeal Positions It as Revenue Driver

Just Love Menu’s Unique Appeal Positions It as Revenue Driver

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Breakfast and other options appeal to patrons throughout the day, bringing them in, keeping them longer and boosting ticket totals

Convenience is the watchword for people who want their coffee fix and want it fast. That’s why the demand for specialty coffee shops has never been higher. Coffee-only venues, however, can’t capitalize on another consumer demand: food. A Just Love Coffee franchise can, however, and that’s why the brand continues to grow across the United States.

“While many people want to run in, grab their coffee and head out to their next destination, lots of others want to grab breakfast, lunch or a snack,” explains D.J. Smith, Marketing Director. “Just Love’s fun, accessible and all-day menu adds to our outstanding coffee selections to meet the needs of both consumer sets.”

Capturing the underserved AM eatery segment

While other brands do offer food, it’s usually heavy on the dessert side, or it’s prepackaged sandwiches and salads. Every Just Love Coffee franchise, on the other hand, has a wide array of sandwiches, salads and entrees that works for breakfast or any other meal.

“People like to eat breakfast out once a week, sometimes more often than that,” Smith says. “They want to find a place where they can get great food, and also their coffee beverage of choice. A Just Love handles both requests and also gives them a relaxing, friendly place to hang out while they enjoy their meal. That sets us apart in a big way from other specialty coffee brands.”

Food offerings lead to higher ticket totals

In addition, having a menu that works throughout the day means that someone coming in just for a coffee might opt to get lunch, as well, or to pick something up to take home. The result is an expanded opportunity to boost every ticket total all day long.

“Just Love’s coffee and food menus are designed to work well together, so that someone who’s looking at one can find something equally tempting on the other,” Smith says. “By offering coffee and food, and doing it in a way that’s organic and planned, Just Love gives every franchise owner the opportunity to see a steady stream of business and revenue from open to close every day.”

After the launch of two successful locations in Brentwood, Tennessee, and Nashville, one of the hottest cities in the nation, Just Love Coffee is primed for expansion in 2019. Led by an executive team with proven experience in growing franchise systems, Just Love Coffee is an ideal investment for new and experienced entrepreneurs who want to get in on the ground floor of the most exciting business opportunity in the $12 billion U.S. coffee shop industry.

Ready to open a Just Love Coffee franchise?

For in-depth details about the Just Love Coffee franchise opportunity, download the free franchise report. You also can learn more by visiting our franchise research pages.

Just Love Adds Director Of Construction To Handle Franchise Growth Boom

Just Love Adds Director Of Construction To Handle Franchise Growth Boom

The look and feel of every Just Love doesn’t happen by accident, thanks to a team dedicated to blending fun, comfortable form with necessary function

When Mike Huff met up with Just Love Coffee Cafe franchise owners at their recent annual conference, they might have thought he would just be talking about buildouts. That’s fair, because as Just Love’s Director of Construction he’s certainly tasked with working on new franchise locations.

Once they began speaking with Huff, however, they learned that he’s helping them with much more when it comes to carefully crafting the perfect Just Love franchise location.

Just Love Coffee Nashviille

Creating a unique vibe that works

His goal, Huff says, is to see what is working at each location and make those elements better. That includes everything from the overall atmosphere to a design that incorporates traffic patterns to avoid bottlenecks for customers as well as enhance employee productivity.

“A Just Love Coffee Cafe franchise has to be inviting because we want to get and keep customers in the space,” Huff says. “That is key to our success. We want to make sure that people know this a locally owned, localized business. At the same time, we are working on design elements that work for and with people on both sides of the counter, and also are exploring ways to increase seating capacity so that more people can come and stay longer.”

Different elements reflect unique communities

Every Just Love Coffee franchise has a cohesive blend of new and old materials, which keep the space cozy and also avoid a stale, stodgy look. To keep that going, Huff says the design team is always looking at ways to incorporate things like reclaimed wood or brick into a store design, as well as high points such as the original Just Love’s “wishing wall” to really create a standout element.

“We want the stores to reflect and highlight what Just Love is and means, and we can do that on the walls and in the decorative elements we use,” he adds. “A community board, local photographs, artwork from local artists — there are many ways that we can blend community involvement with what Just Love is all about.

After the launch of two successful locations in Nashville and Brentwood, Tennessee, one of the hottest cities in the nation, Just Love Coffee is primed for expansion in 2019. Led by an executive team with proven experience in growing franchise systems, Just Love Coffee & Eatery is an ideal investment for both new and experienced entrepreneurs who want to get in on the ground floor of the most exciting business opportunity in the $12 billion U.S. coffee shop industry.

Ready to open a Just Love Coffee franchise?

For in-depth details about the Just Love Coffee franchise opportunity, download the free franchise report. You also can learn more by visiting our franchise research pages.

Just Love Franchise Owner Conference Highlights Strong Growth

Just Love Franchise Owner Conference Highlights Strong Growth

Ongoing evolution and growth strategy insights are high points of annual meeting designed to connect owners and foster collaboration

Annual conferences, no matter what the industry, can be long and boring. Or they can be short, informative and energizing, as was the recently wrapped Just Love Coffee franchise owners’ meeting.

The event, which will be the flagship of a growing number of in-person conferences that will bring together franchises in different markets for training and other operational initiatives, set the tone for what Just Love Coffee franchise owners can expect in their gatherings.

Just Love Coffee franchise coffee shop

Forging friendships, sharing best practices

Because it was another first for the growing brand, it was important to convey a lot of information, but also allow franchise owners to get to know each other and begin to share insights and best practices, says D.J. Smith, Marketing Director.

“We wanted to make sure that owners got to meet everyone on the corporate team, including people they’ve spent time talking to and emailing with, but may not have met in person,” Smith says. “And we also wanted to build in some time for them to meet with each other. Starting a business can be a lonely endeavor sometimes, and having those supportive relationships with others who are in the trenches alongside you is something we very much encourage.”

Seeing what’s coming helps create buy-in

The event also saw presentations on everything from sales and marketing to architectural designs and design elements for both new and existing Just Love coffee café franchise locations. That mix of back-office information, along with what’s going to be happening out front with the look, feel and offerings of every Just Love, created a strong sense of where the brand is going. It also helps franchise owners stay connected.

“We are all driving in the same direction, and that means keeping lines of communication open and letting people know what great ideas are percolating for Just Love’s future,” Smith says. “When we can get everyone in one room, show them want we’re working on and get their input and ideas, it creates the kind of synergy that has helped Just Love grow so rapidly, and will keep it expanding in communities all across the country.”

After the launch of two successful locations in Nashville and Brentwood, Tennessee, one of the hottest cities in the nation, Just Love Coffee is primed for expansion in 2019. Led by an executive team with proven experience in growing franchise systems, Just Love Coffee & Eatery is an ideal investment for both new and experienced entrepreneurs who want to get in on the ground floor of the most exciting business opportunity in the $12 billion U.S. coffee shop industry.

Ready to open a Just Love Coffee franchise?

For in-depth details about the Just Love Coffee franchise opportunity, download the free franchise report. You also can learn more by visiting our franchise research pages.

Just Love Coffee Franchise’s Multiple Differentiators Create Strong Brand Value

Just Love Coffee Franchise’s Multiple Differentiators Create Strong Brand Value

A compelling food offering and highly curated coffees allow Just Love to stand out in the crowded, white-hot coffee franchise landscape

There is a big difference between being on-trend and trendy. In the coffee franchise world, “trendy” often translates to a focus on style more than substance. But consumers crave authenticity, and that’s why Just Love Coffee franchise owners are seeing their businesses grow.

“Just Love offers the opportunity to operate a business that satisfies the coffee purist, because it’s bean-centric,” explains David Sparks, Franchise Sales Manager. “And it’s a brand that has created a dynamic, all-day food offering, all within a physical space that’s warm and inviting.”

Just Love Coffee franchise cup of coffee

Coffee is first and foremost

Many coffee franchises in the market are built around specific offerings, often sugar-heavy drinks using the same bean blend — same taste, any location. That doesn’t remotely compare to the expertise that Just Love Coffee franchise owners can bring to the table.

“If someone wants a flavored latte, you can get that created in multiple ways at Just Love,” Sparks explains. “We have the different milks and add-in’s, so there are options. The coffee purist, or even someone who’s a more casual coffee drinker, is able to play and customize their beverage. They learn quickly that Just Love is serious about coffee, and that builds loyalty.”

Food program enhances visibility

At the same time, Just Love Coffee franchises stand out because of a unique food offering that’s far more than “grab and go” pastries and desserts, yet remains approachable for customers and affordable for owners.

“If you go into most chain coffee shops, you have very few food choices. You rarely ever find a breakfast menu, for instance. A Just Love Coffee franchise offers a diverse, fresh menu all day long, which draws in more business while also creating another revenue stream. And with the continued rise of third-party delivery services, being able to offer both food and coffee beverages means even more revenue for Just Love franchise owners.”

After the launch of two successful locations in Brentwood, Tennessee, and Nashville, one of the hottest cities in the nation, Just Love Coffee is primed for expansion in 2019. Led by an executive team with proven experience in growing franchise systems, Just Love Coffee & Eatery is an ideal investment for both new and experienced entrepreneurs who want to get in on the ground floor of the most exciting business opportunity in the $12 billion U.S. coffee shop industry.

Ready to open a Just Love Coffee franchise?

For in-depth details about the Just Love Coffee franchise opportunity, download the free franchise report. You also can learn more by visiting our franchise research pages.

Just Love Coffee Franchise Closes 2018  With Strong Growth

Just Love Coffee Franchise Closes 2018 With Strong Growth

Entrepreneurs remain bullish on mix of all-day food and coffee menus and fun, friendly vibe to fuel continued brand expansion in markets across the U.S.

A strong economy and more lending opportunities got many entrepreneurs off the sidelines in 2018. And of that group, many opted to become Just Love Coffee franchise owners, thanks to a business model that’s affordable, easy to implement and offers a fast path to profitability.

Just Love Coffee Food

“We have seen interest from across the United States and are opening up Just Love Coffee franchise locations in several states, with more on the way,” says D.J. Smith, Marketing Director. “The past year has proven to be a very strong one for our brand’s growth, and based on the conversations we’re having, 2019 will be even better.”

Food & coffee offerings create all-day traffic

A major reason would-be small business owners are eager to explore the Just Love Coffee franchise opportunity is its unique menu. Most coffee shops are just that — coffee-only venues. Just Love has layered a fun, quirky menu of easily prepared items that are great for meals and snacks throughout the day. That creates consumer interest, more business and a steady stream of clientele.

“Just Love Coffee franchises don’t have the peaks and valleys that coffee shops or restaurants have during the day,” Smith explains. “Food items and coffee drinks are made to order, so there’s no risk of spoilage. And because customers aren’t coming only at certain times, there’s no scheduling headaches around the fear that there will be too many, or not enough, staff on hand.”

Small footprint and setup provide location flexibility

Another bonus a Just Love Coffee franchise offers potential owners is the ability to place the business in many locations. Because the menu is largely created on waffle irons, there’s no need for a large kitchen. And Just Love’s design team excels at adapting spaces of all shapes and sizes in busy commercial centers to be open, engaging and workable franchise locations.

“Just Love Coffee is a brand that doesn’t fit in a box, and we mean that literally and figuratively,” Smith says. “Our approach to coffee, food and overall atmosphere is playful and inviting. And we feel the same way about our physical sites — if the space is right for Just Love, we work hard to create the most amazing location possible.”

After the launch of two successful locations in Nashville and Brentwood, Tennessee, one of the hottest areas in the nation, Just Love Coffee is primed for expansion in 2019. Led by an executive team with proven experience in growing franchise systems, Just Love Coffee is an ideal investment for new and experienced entrepreneurs who want to get in on the ground floor of the most exciting business opportunity in the $12 billion U.S. coffee shop industry.

Ready to open a Just Love Coffee franchise?

For in-depth details about the Just Love Coffee franchise opportunity, download the free franchise report. You also can learn more by visiting our franchise research pages.