Current franchise owners are adding locations while new owners are growing the brand by establishing a visible presence in new cities and states
Consumers can’t get enough love. And that’s good news for Just Love Coffee franchise owners, who are taking the brand to an ever-growing number of communities around the United States.
In recent weeks, new Just Love franchises have opened in Spring Hill, Georgetown, TX and Murfreesboro, TN, while additional locations are underway in Dunwoody, GA, and Florence, AL. “All that activity, with many more on the way, points to a brand that has captured the public’s imagination”, says D.J. Smith, Chief Marketing Officer.
Strong growth in current markets
“We have been really pleased to see how Just Love Coffee continues to grow around our home turf in Middle Tennessee,” Smith says. “That’s a testament to the hard work of our franchise owners here, who got in early on the concept and have built a tremendous amount of brand recognition. To see them opening a second, or even third, location is very gratifying.”
In fact, the recent opening of a new Just Love Coffee franchise in Spring Hill, TN, set first-weekend sales records, and business at a new location in nearby Rutherford County has been equally brisk. “Many potential new owners visit these sites, see lines out the door and get excited about what Just Love offers”, Smith says.
Unique concept catches on with entrepreneurs
Indeed, Just Love Coffee franchise owners and their teams are creating the kind of foot traffic and revenue numbers that appeal to anyone who is looking to start a small business and wants to introduce a completely new concept to their community.
“This is a business that captures traffic all day long, thanks to great coffee as well as a menu that works for breakfast, brunch, lunch and even dinner,” he says. “Because it’s a new name, consumers are curious. They try us out, and once they’ve been in, they keep coming back and tell their friends.”
After explosive growth throughout Middle Tennessee, Just Love Coffee is primed for national expansion. Led by an executive team with proven experience in growing franchise systems, Just Love Coffee is an ideal investment for both new and experienced entrepreneurs who want to get in on the ground floor of the most exciting business opportunity in the $12 billion U.S. coffee shop industry.
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