The Just Love Coffee Business Model: A Unique Blend of Potential and Purpose

by | Franchise

Let’s be real–there’s no shortage of coffee shops out there. But how many offer amazing coffee, a fun food twist, and a mission that actually means something?‘

That’s the secret sauce behind Just Love Coffee Cafe, a coffee shop business model that’s simple, smart, and packed with heart.

If you’re looking for coffee franchise opportunities that make good business and good vibes, keep reading.

A Coffee Shop Franchise That’s Easy to Love

Just Love Coffee Cafe isn’t your typical grab-and-go chain.

It’s a place where customers linger over lattes, work on their next big idea, or catch up with friends over a waffle-iron omelet (yes, seriously).

So what makes the Just Love coffee shop business model so unique?

Waffle Iron Magic

Nearly every food item from breakfast sandwiches and wraps to desserts is cooked on a waffle iron.

That means no commercial ovens, no expensive ventilation systems, and no full kitchen needed.

(Learn how waffles became a franchise feature →)

All-Day Revenue Streams

Just Love serves breakfast, lunch, and snacks all day.

No “dead hours.”

Plus, food typically paired with drinks or coffee increases average order value to $12–$16 per customer​.

coffee shop busines model with multiple reveniew sources

Simple Training & Smooth Operations

Because the menu is intentionally straightforward and equipment minimal, training new staff is easier, turnover is less disruptive, and day-to-day operations are more predictable.

It’s a coffee shop business model that’s fun to operate, easy to manage, and designed for franchisees of all experience levels.

Startup Costs and Investment Potential

Compared to many competitors in the coffee franchise space, Just Love Coffee Cafe is refreshingly affordable.

Startup costs range between $482K–$743K, including a $39,000 franchise fee​​.

This lower initial investment is coupled with a quicker ramp-up time, making it a great choice for new business owners.

Key financial highlights:

  • Liquid capital required: $150,000+
  • Royalty fee: 6% of gross sales, plus 2% for system development

You can find a detailed breakdown in our franchise investment overview.

Franchisee Support: A Proven System for Success

Franchisees aren’t just handed a manual and left to figure it out.

Just Love Coffee’s comprehensive support system guides owners from signing to grand opening and beyond​.

Support includes:

  1. Site Selection & Lease Negotiation – Real estate assistance from day one
  2. Build-Out Oversight – From building design to construction consulting
  3. Initial Training – Hands-on barista and food prep training in Nashville, TN
  4. Marketing Guidance – Ongoing support across social media, local advertising, and digital campaigns
  5. Opening Support – Training team presence during grand openings to ensure a smooth start

This makes Just Love Coffee Cafe an excellent coffee shop business model for first-time business owners or those without a restaurant background.

Explore the full coffee franchise support system for details on what’s included.

A Mission-Driven Coffee Franchise

Here’s the part that makes this franchise really special.

Just Love Coffee Cafe was founded on a mission of giving back. Launched to financially support adoption efforts, the brand has since expanded its charitable focus.

Each franchise owner is encouraged to partner with organizations in their community—whether it’s teachers, foster care programs, veterans, or cancer support groups.

The result? A business model that not only serves coffee and food but you’re also building something bigger.

Learn more about our community giving initiatives.

A Brand That Aligns with Today’s Consumers

With consumers increasingly choosing brands that align with their values, Just Love’s mix of specialty coffee, authentic culture, and social responsibility is hitting the right notes.

It’s a concept that feels local, even as it scales nationally; a rare and valuable trait in the coffee shop franchise world.

What customers (and franchisees) love:

  • Specialty hand-roasted coffee from sustainably sourced beans
  • Instagram-worthy menu items made with waffle irons
  • Relaxed, inviting spaces that feel like home
  • A brand culture that genuinely supports causes, not just profits

According to 2024 research, 73% of Americans drink coffee every day making it a prime time to enter the coffee business.

Why Just Love Coffee Cafe Stands Out

Whether you’re expanding your portfolio or finally chasing your dream of owning a cafe, Just Love Coffee Cafe offers a combination of smart economics and genuine impact.

  • It’s a franchise that prioritizes people and financial growth.
  • It’s a business that builds community while building your future.

And it’s proof that coffee can do a whole lot more than keep us caffeinated.

Your Next Step

If you’ve ever thought, “I’d love to own a coffee shop,” this might be the perfect time to go for it.

👉 Call (866) 496-4836

👉 Or visit justlovecoffeefranchise.com to grab your free info kit and learn more about this growing coffee shop business model franchise.

Start a business that brews connection, community, and a whole latte love.

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