Whether it’s a morning pick-me-up, a cure for the afternoon lull, or a way to keep the night going after dinner — people love their coffee. As an aspiring entrepreneur, I’m sure you can relate. Did you know that according to the National Coffee Association, 62% of Americans drink coffee every day? Not only do they drink coffee every day, but the average coffee drinker has three cups a day. These consumers are looking for convenient and delicious options to get their coffee fix. The coffee shop industry helps fulfill the needs of coffee drinkers, contributing to a $95.5 billion market in 2024 (Statista). Just Love Coffee Cafe is here to stay in the coffee industry.
8 Trends in the Coffee Shop Industry
Trend 1. Coffee Shop Sales in the U.S. Are Growing
- With all these daily coffee drinkers, the market size of the coffee shop industry is expected to increase annually by 3.51% in 2023 and shows no sign of slowing down (Statista).
- As of September 2024, coffee shop sales in the U.S. have risen 10% from pre-pandemic levels.
- The market size of the coffee shop industry isn’t the only thing that is increasing — of those coffee shops, 46% of coffee shops have reached sales growth of 5% or more (Reuters).
- And while more than half of all coffee consumers would rather skip their morning shower than their morning cup of coffee, it’s clear that the coffee shop industry is an industry that will be around for a long time (Huffington Post).
Trend 2. Consumers Want Their Coffee On the Go
It’s way more fun to stop and grab a hot, fresh cup of coffee than it is to make it at home. Spending on coffee at coffee shops is predicted to continue rising. Currently, coffee drinkers spend 79% of their coffee budget outside of the home (Statista).
Trend 3. Competition in the Coffee Shop Industry
Throughout the U.S., there are over 65,000 coffee shops (National Coffee Data). This makes for a lot of competition in the coffee shop industry. Consumers have many options to choose from, so it’s important to make sure your business stands out. Big brands like Starbucks and Dunkin’ may have name recognition, but consumers are looking for local coffee shops serving specialty coffee with a culture that gives back to their community.
Trend 4. Sustainability & giving back to the community Steams Ahead
Consumers are increasingly eco-conscious, and coffee shops are responding: Ethically sourced beans: Single-origin, fair trade, and shade-grown coffee will be in high demand.
Reusable packaging: Say goodbye to disposable cups! Shops will offer reusable options or encourage customers to bring their own.
Community impact: Brands like Just Love Coffee raised hundreds of thousands of dollars to support families through their adoption journey and giving back to their community by partnering with seven national non-profits.
Reduced waste: Look for composting programs, energy-efficient equipment, and plant-based alternatives like oat milk.
Trend 5. Specialty Coffee Brews Take Center Stage
Coffee connoisseurs are craving unique experiences. You’ll likely see:
Cold brew innovations: Nitro cold brew, flavored options, and cold foam variations will continue to pique interest.
Focus on techniques & single-origin: Expect detailed information about bean origins, roasting techniques, and flavor profiles.
Functional coffee: Coffee infused with adaptogens, nootropics, and other health-boosting ingredients is gaining traction.
Trend 6. Tech Brews Convenience: Technology is streamlining the coffee experience:
Mobile ordering and payment: Apps will allow for contactless ordering and skipping lines.
Subscription services: Get your regular fix delivered directly to your door.
AI-powered recommendations: Apps will suggest drinks based on your preferences and past orders.
Trend 7. Beyond the Store: Coffee shops are expanding into community hubs:
Dog-friendly cafes: Bring your furry friend for a pupuccino and socialization.
Focus on experiences: Live music, art exhibits, and workshops will draw in customers.
Co-working spaces: Remote workers will appreciate dedicated areas with Wi-Fi and comfortable seating.
Trend 8. Loyalty Gets Rewarded: Coffee shops are upping their loyalty game:
Personalized rewards: Programs will tailor offers and incentives to individual preferences.
Subscription-based loyalty: Exclusive benefits for regular customers.
Gamification: Earn points and badges for purchases and engagement.
Just Love Coffee Cafe is setting a difference in the Coffee Shop Industry trends
Why Choose Just Love Coffee Cafe when you are seeking to start your own shop in the Coffee Industry?
Differentiator 1: Award-Winning Brand
In 2014, 2015, and 2017, the Just Love Coffee franchise was named a finalist in the prestigious Roast magazine’s Roaster of the Year competition.
Differentiator 2: Passionate About Coffee
All of our coffees are small-batch hand-roasted specialty coffee, showing just how much passion we have for roasting coffee. The beans we use are sustainable and are legitimately sourced from farmers worldwide. Bags of our specialty roasted beans can even be found at Whole Foods and Fresh Market in certain markets— they are that good!
Differentiator 3: Unique Menu
Our innovative food offerings can’t be found anywhere else — they are centered around waffle irons! Our Instagram-worthy dishes are comprised of waffled omelets, waffled burritos, waffled sandwiches, waffled quesadillas, waffled hash browns, artisan waffles, and much more. Since 65% of adults drink coffee with their breakfast (E-Imports), consumers look forward to enjoying their coffee with their waffled breakfast. There is even a grab-and-go selection for hungry coffee drinkers on the move. Most coffee shops have limited menus and hours, but Just Love Coffee Cafe provides breakfast and lunch options that are available all day. This unique menu is one of the many reasons that Just Love Coffee Cafe is set apart from the competition in the coffee shop industry.
In Conclusion
The coffee shop industry is on track to continue rising, and coffee shop sales in the U.S. continue increasing. Consumers want their coffee on the go, and when they also have delicious food items to choose from while they’re there, it’s a win-win situation. With Just Love Coffee guests do not have to choose between specialty coffee and delicious entry items we offer both! A local, community-driven coffee shop like Just Love Coffee Cafe is the perfect opportunity for an entrepreneur to get in on the $95.5 billion coffee shop industry. Just Love Coffee Cafe has a stake in the coffee shop industry and is a great investment opportunity for people who want to be their own boss.
For more information about how to open your own coffee Shop with Just Love Coffee, please visit https://justlovecoffeefranchise.com.
