Coffee Shop Business

The Coffee Shop Business Model: A Successful Implementation in Just Love Coffee

The Coffee Shop Business Model: A Successful Implementation in Just Love Coffee

Coffee Shop Business Model

Coffee shops in America are more than a place to order a latte or get a caffeine fix. The coffee shop business model is built around cafes being as important to our social tapestry as the corner pub is in England. Cafes can become places people meet, socialize, sometimes work, and otherwise hang out. Just Love Coffee Cafe takes this to heart. We’ve created warm, cozy places for our customers to relax and unwind.

64% of Americans drink coffee every day. According to Eat This, Not That, coffee is the third most consumed beverage in America, behind water and soft drinks. But building a coffee shop business model is about more than coffee: it’s about fostering an inviting, welcoming space for customers to explore their love of coffee and all its varieties while they relax or work.

The Coffee Shop Business Model that Invites Customers to Stay

At Just Love Coffee Cafe, we love having our customers sit and enjoy part of their day with us. After all, we’ve worked hard to build our coffee shop business model to center around our customers’ happiness. They can read, work on their laptops, catch up with loved ones, or just enjoy a patch of sunshine. We love having them here, and the last thing we want to do is rush them out.

Coffee is an experience that can be savored, and people are embracing coffee culture now more than ever. In America, nearly 60% of coffee consumed is from gourmet varieties of coffee beans. CEO and Founder Rob Webb saw a void in the coffee shop market between big box coffee shops offering basic cups of coffee and high-end specialty coffee shops providing expensively priced beverages.

Just Love Coffee Cafe’s coffee shop business model is designed to fill the gap in the middle. Customers can order specialty coffees with quality beans, choose beverages with chocolate or syrup options, and receive well-crafted coffees with perfectly steamed milk—such as the flat white, which is an art form in itself—that aren’t such a blow to the wallet.

The History of Just Love Coffee Cafe’s Coffee Shop Business Model

Just Love Coffee Cafe began their coffee shop business model as a specialty coffee roaster. The location wasn’t set up as a cafe business model initially, but people would come in off the street and ask for a cup of coffee. Despite the location being hard to find, word-of-mouth spread, and Webb opened two pilot store locations in Nashville and Brentwood, Tennessee.

Following the growth of those locations, Just Love Coffee Cafe embraced a franchise coffee shop business model. After the first year, their growth numbers have shown that customers love Just Love Coffee Cafes and keep coming back for their caffeinated beverages and Instagram-worthy menu options.

How the Just Love Coffee Cafe Business Model Stands Out

Part of what makes Just Love Coffee Cafe locations unique is our menu. We noticed initially that many of our customers would come for the coffee, but they’d leave for lunch and then return. We asked ourselves, “How can we expand our food offerings to capture the business of those loyal customers so they don’t feel they had to leave during the day?”

The answer that completed our coffee shop business model was waffles. Or more specifically, the varieties of foods that can be cooked with a waffle iron. By offering waffled-iron grilled omelets, sandwiches, and wraps, we created foods that stand out against other coffee business models. Our customers love our waffle-cooked menu items, which are not only tasty but also beautiful enough for social media posts.

For our franchise owners, this coffee shop business model requires a smaller kitchen with no commercial ovens or hoods. It simplifies the staff training and can give our menu a unique variety that is lower cost to produce and faster to deliver. Many of our customers have embraced it. These additions to our menu have the potential to be a good portion of sales for our franchise owners.

Why Consider a Just Love Coffee Cafe Franchise Investment?

The retail market for coffee in the US is a $46.2 billion dollar industry, with a compound annual growth rate (CAGR) of 6.02% between 2021 and 2025. With Just Love Coffee Cafe’s unique business model of a coffee shop, franchise investors can become part of this booming industry.

With a Just Love Coffee Cafe franchise, the initial investment costs can often be lower than those of other coffee shop business models. The total initial investment for a franchise location is estimated between $333,500 and $563,000. This includes the franchise fee of $39,000.

Without the high build-out costs of a full kitchen, franchise owners can expect a quicker opening process with a fully-tested coffee business model. Just Love Coffee Cafe shops don’t need a large footprint, and our development team’s franchise design can have you opening your location in as little as 90 days.

During the process, we offer expert advice on site selection, and with the smaller footprint, your Just Love Coffee Cafe site location may be easier to find and cost less in rent and build-out expenses. We’ve developed a user-friendly build-out process that adapts to almost any space.

Your initial training will take place in our Murfreesboro headquarters and Nashville, TN store location. You’ll learn everything you need to know about your new cafe business model. The training includes how to make and serve our specialty coffees and how to prepare and serve our inventive menu items. We offer advice on how to hire and train baristas who will become key members of your Just Love Coffee Cafe family. You’ll also be trained on our POS system, and have access to our proprietary processes for day-to-day operations.

Members of our executive team will celebrate your grand opening with you. You’ll receive continued support with traditional marketing processes as well as online, digital, and social media campaigns. We help you connect with your community and spread the word that customers are welcome to spend time in your Just Love Coffee Cafe location.


If this business model of a coffee shop sounds exciting to you, and you’re ready to connect with your community over a good cup of specialty coffee, contact us today to learn more about becoming a franchise owner of a Just Love Coffee Cafe.


For a Coffee Shop for Sale in Florida, Just Love Coffee Cafe Could Be the Answer

For a Coffee Shop for Sale in Florida, Just Love Coffee Cafe Could Be the Answer

Coffee houses have long been a center for socialization. They’re also places where people find inspiration. The gentle background hum of conversation, the irresistible aroma of freshly brewed coffee, and the relaxed atmosphere… are all things people love about coffee shops.

This is true for coffee shops for sale in Florida. With Just Love Coffee Cafe’s recent expansion plans, our coffee franchise could be just what Florida is looking for.

American Coffee Culture, In a Nutshell

We love our coffee and community. Americans drink 517 million cups of coffee every day. That’s billions of cups per year.

Whether it’s college students getting their caffeine fix during a study session or the average worker getting in their morning cup of joe to find their stride for productivity, coffee is a daily part of our lives. Even specialty coffees. Half the coffee drinkers in the US drink specialty coffee every day.

What does that mean for coffee shops? They’re thriving. Coffee shops report an average annual growth rate of 7%.

Coffee Shops for Sale in Florida for 2023

The coffee scene in Florida is just as booming as it is in the rest of the country, making coffee shops for sale in Florida a prime investment. In fact, a study performed by WalletHub found that three cities in Florida—Orlando, Tampa, and Miami—all broke the top 10 for the Best Coffee Cities in the US.

Coffee shops for sale in Orlando, FL.

For investors interested in a coffee shop for sale in Orlando, the coffee scene ranges from nationally recognized brands to independent coffee shops that lure in professionals and students alike. Orlando has the most coffee shops per capita than any other city in Florida, and its residents embrace each one enthusiastically.

Coffee shops for sale in Tampa, FL.

Tampa is also a hot spot for coffee, coming in at #7 on WalletHub’s list. Tampa’s coffee culture had deep roots as home to one of the country’s oldest coffee roasters, Naviera Coffee Mills, which keeps grocery stores around the nation well supplied. Tampa coffee shops for sale will find themselves immersed in a market that loves the cafe experience as well. Tampa residents have a deep love for coffee and are always on the lookout for their next favorite cafe.

Coffee shops for sale in Jacksonville, FL.

As for a coffee shop for sale in Jacksonville, this city only reached #60 on WalletHub’s list of best coffee cities. That may sound like Jacksonville isn’t as wise a choice for a Just Love Coffee Cafe location, but it might be the best choice of them all. The three other major Florida cities to crack the top 10 have deep roots and established coffee habits. Jacksonville may be on the cusp of discovering its coffee soul, and Just Love Coffee Cafe could help shape that.

Why Now is a Great Time for Coffee Shops for Sale in Florida

Floridians love a coffee cafe that stands out, and sharing coffee is a deeply ingrained part of the culture. In Miami, the coffee scene is more about the social aspect than the quality of the coffee. For investors interested in a coffee shop for sale in Miami, bringing Just Love Coffee Cafe’s specialty blend coffees to that social aspect could be the move that elevates Miami’s coffee palate.

How Just Love Coffee Cafe Stands Above the Rest

The Just Love Coffee Cafe concept has as many nuances in its franchise model as a good cup of coffee has in its flavor. That’s what makes this franchise one of the best choices for coffee shops for sale in Florida.

First, Just Love Coffee Cafe has a deeply giving nature. The company was started when Rob Webb took his experience working in his family’s specialty coffee bean roasting company to the next level to help families raise funds for adoption. That spirit of giving continues today through Just Love Coffee Cafe’s charity arm, Roots of Love.

Second, Just Love Coffee Cafe has a unique menu that stands out among the usual fare offered by coffee shops. Customers can get all their favorite specialty coffees from lovingly roasted beans at any time, but they can also order Instagram-worthy foods served all day. The menu centers around waffle iron cooking. If you’ve never had an omelet or classic sandwich perfectly toasted on a waffle iron, you’re missing out.

The foods are beautifully presented and flavorful with plenty of options for versatility. The kitchen equipment necessary to open a Just Love Coffee Cafe is simplified thanks to there being no need for large, industrial ovens or ventilation systems.

Thanks to a more streamlined kitchen operation, Just Love Coffee Cafe franchises require a smaller footprint for build-out needs, and that’s always a plus for coffee shops for sale in Florida.

How to Become a Just Love Coffee Cafe Franchise Owner

If you’re looking for coffee shops for sale in Florida but don’t know where to look first, Just Love Coffee Cafe can help.

We’ve expanded rapidly, adding 30 units in the last 18 months with projections indicating we’ll continue to grow, doubling in size in the next year. We are a franchise worth watching, particularly in the Southeast and Midwest regions of the United States.

The Just Love Coffee Cafe franchise model is one of the most affordable coffee shops for sale in Florida and the rest of the nation. Due to the smaller build-out requirements, the initial investment range is lower than average, coming in between $333,500 and $563,000 with a $39,000 franchise fee.

As part of this investment, Just Love Coffee Cafe franchise owners receive extensive support. Our franchise development team offers expert advice on site selection and build-out. Our training ensures franchise owners have what they need to run a smooth coffee shop business. We also provide hands-on guidance during the grand opening and continue with ongoing support through marketing campaigns and periodic on-site visits. We’re available to answer any questions our franchise owners have to ensure their daily operations run seamlessly.

If you’re interested in a coffee shop for sale in Florida, Just Love Coffee Cafe’s franchise model is a good match for the culture and target market for the state. Contact us today or download our free ebook to learn how you can become a Just Love Coffee Cafe franchise owner.